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  3. Vol. 15 No. 2 (2021): Gyan Management Journal (Jul-Dec) 2021

Vol. 15 No. 2 (2021): Gyan Management Journal (Jul-Dec) 2021

Published: 2022-04-23

Articles

  • Brands Gamified: concept, applications and challenges

    Suzanee Malhotra
    1-11
    • Requires Subscription PDf
  • Investigating The Influence of Social Media Influencers on Consumer Decision Making Process of Plurals and Millennials

    Lovedeep Singh Sidhu, Ramandeep Saini
    12-23
    • Requires Subscription PDF
  • Competing in COVID era by adopting defensive marketing strategies

    Amit Kumar, Anupriya Kaur
    32-26
    • Requires Subscription PDF
  • Women Entrepreneurship: Issues and Problems in Chandigarh & Panchkula

    Sonika
    37-51
    • Requires Subscription PDF
  • An Investigation on the Dimensionality and Structure of Service Quality in Private Banks of South Odisha

    Saroj Kumar Dash, Snigdhamayee Choudhury
    52-69
    • Requires Subscription PDF
  • Mechanism of a Bad Bank is to Reduce Stress Assets for achieving economic growth and Financial Stability

    Mahesh K.M, P.S. Aithal
    81-95
    • Requires Subscription PDF
  • Growth of Corporate Tax in India: An Analysis

    Gurpreet Kaur, Vaneeta Rani
    96-103
    • Requires Subscription PDF
  • A Holistic Perspective of Customer Satisfaction Towards Green Banking Practices

    Rimple Sharma, Rajni Sofat
    24-31
    • Requires Subscription PDF

Book Review

  • The Hands-Off Investor: An Insider’s Guide to Investing in Passive Real Estate Syndications

    Amita Chaudhary
    104
    • Requires Subscription PDF

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Gyan Management

Publisher: Gian Jyoti Institute of Management and Technology
Online ISSN: 2583-6005
Print ISSN: 0974-7621
Number of issues per year: 2
Frequency: Half-Yearly
Review Process: Bi-annual refereed Journal
Month(s) of publication: Jan-Dec

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