Aims and Scope

Aim
Palash serves as a scholarly platform dedicated to advancing knowledge, theory, and practice in hospitality and tourism service management. The journal bridges academic research with real-world applications by publishing high-quality, peer-reviewed research that contributes to service innovation, operational excellence, and sustainable development in the global hospitality and tourism industries.

Scope

Palash welcomes original research articles, case studies, reviews, and conceptual papers on topics including, but not limited to:

  • Hospitality and tourism service design and delivery

  • Customer experience and satisfaction

  • Service quality measurement and improvement

  • Human resource management and service training

  • Marketing strategies and consumer behaviour in tourism

  • Digital transformation and technology in service management

  • Sustainable and responsible tourism practices

  • Crisis, risk, and resilience management in hospitality

  • Policy, planning, and destination management

  • Cross-cultural service management and emerging market studies

The journal encourages interdisciplinary and international perspectives and invites contributions that are theoretical, empirical, or practice-oriented, providing valuable insights for both academia and industry stakeholders.

Manuscript Submission Guidelines

Manuscripts submitted to Palash should have the following attributes:

  • Precise and clear description of the research problem or question

  • Concise but critical literature review relevant to the topic

  • Use and justification of appropriate research methods

  • Clear and concise presentation of study results

  • Strong conclusions with implications for both theory and practice

  • Reference seminal and recent studies in the field

  • Manuscript length between 6,000 and 9,000 words, including references, tables, figures, and appendices